Guwahati; March 6, 2024: In a grand ceremony held at the ITA Cultural Complex in Guwahati, Dipti Basumatary from Assam, Monica Konjengbam from Manipur, and Ridamaya Passah from Meghalaya emerged victorious in the 20th edition of the Sunsilk Serum Mega Miss North East 2024 pageant. There were no runners-up titles in Sunsilk Serum Mega Miss North East 2024, and all three winners were awarded equally as winners of the beauty pageant, with equal prize packages and benefits.

Apart from winning the Sunsilk Serum Mega Miss North East crown, two of the winners were also chosen to represent India at international beauty pageants. Monica Konjengbam from Manipur won the title of Mega Miss India- Continental World and will represent India at Miss Continental World to be held at Thailand later this year. On the other hand, Ridamaya Passah from Meghalaya was awarded the title of Mega Miss India – Top Model of Universe and will represent India at Top Model of Universe pageant to be held in Turkey this year. Mega Entertainment is gearing up to provide both the winners with a comprehensive series of preparation and training sessions, ensuring that they are primed to shine on the global stage.

Speaking at the grand finale of the event, Abhijeet Singha, Founder of Mega Entertainment said, “We are delighted to introduce the triumphant trio from the 20th Sunsilk Serum Mega Miss North East competition: Dipti, Monica, and Ridamaya! Against all odds, they’ve emerged victorious, surpassing fierce competition to claim the crown. Our hearts swell with pride as we witness their remarkable journey. Particularly thrilling is the prospect of witnessing Ridamaya and Monica harness this platform to hone their skills for the international arena. Mega Entertainment stands steadfast in offering unwavering support and guidance throughout their expedition.”

Mega Miss North East is the brainchild of fashionpreneur Abhijeet Singha. It has been produced by Mega Entertainment, and is marketed by Mega Activation. All the three winners will win a prize package of Rs. 1,00,000 each. Additionally, they will win travel opportunities, professional representation from Mega Entertainment, brand engagements, shoots, appearances at youth and fashion events, and public relations and reputation management for the reigning term from Life’s Purple.

Apart from the main winners, the contestants also competed for a series of subtitles. The title of Sunsilk Serum Miss Shine Queen was awarded to Dipsikha Deka from Assam, Hotel Daaysco Oley Allo Miss Congeniality was awarded to Monica Konjengbam from Manipur, Dazller Eterna Miss Glamourous was awarded to Emichwa Daka B Ladia from Meghalaya, Butterfly Miss Fashion Icon was awarded to Dipti Basumatary from Assam.