Raipur, 14th September 2023 – Godawari Electric Motors, a leading innovator in the electric vehicle industry has released its first TVC for Eblu Feo carrying the tagline ‘India’s First Family e-scooter’ with the renowned actress Ms. Neena Gupta. The new TVC has been conceptualized by Hats On Advertising Pvt Ltd and has been shot extensively in Mumbai.
The TVC is targeted at families and millennials and Godawari Electric Motors drives the messaging of superior performance and comfort of Eblu Feo. The TVC shows Neena Gupta riding along with a child as a pillion and emphasizes the key USPs of the e-scooter which include a Digital Instrument cluster loaded with convenient user information, Front and rear disc brakes for safety, reverse mode for convenience, comfortable seating for all types of commute, ample leg space for tireless riding and 110 km range to let you reach your destination without anxiety.
Speaking about the TVC, Mr. Hyder Khan, CEO, Godawari Electric Motors said, “We are extremely proud to roll out our first TVC for Eblu Feo. Ms. Neena Gupta who is known for her versatile acting and timeless elegance, has been chosen as the face of this TVC due to her resonance with our core values of sustainability and progress. Her powerful presence and impeccable talent align seamlessly with our mission to redefine the way people commute in cities. We are confident that this TVC will be able to capture the audience’s attention with its simple yet innovative narrative to switch to electric mobility for a sustainable future. “
The TVC will debut in the week of 11th September 2023, and will be broadcast across national and regional television channels.
Creative Director: Prakash Goplani
Production House: Hats on Advertising
Director: Arun Janarthanan