The Pacific Fashion Takeover brought live fashion, music and choreography straight to unsuspecting shoppers.

Shoppers at Pacific Mall, Tagore Garden were pleasantly surprised as a live fashion mob unfolded across the mall floor, instantly transforming the space into a high-energy runway to mark the mall’s 15-year milestone. Models emerged seamlessly from within the crowd, creating an immersive experience that blended fashion, music and movement, and turning a regular shopping day into a celebration.

The activation, titled Pacific Fashion Takeover, showcased curated looks from some of the mall’s most popular fashion and lifestyle brands. Models strutted the floor in outfits from M&S, Levi’s, Superdry, Nike, Uniqlo, Vero Moda, Forever New, Kazo, OVS, NewME, House of Fett, Coyu, The Collective and Armani Exchange, reflecting the mall’s diverse and trend-forward brand mix. The looks were complemented with professional styling and grooming by Geetanjali Salon and Looks Salon, adding a polished, runway-ready finish to the performances. The live mob format broke the conventional ramp walk structure, drawing shoppers into the moment and reinforcing the mall’s focus on experience-led retail.

Over the past 15 years, Pacific Mall, Tagore Garden has evolved into a key lifestyle destination in Delhi NCR by consistently aligning with changing consumer preferences. The anniversary celebration reflected this journey, placing live engagement and community participation at the centre of the festivities.

Sharing her experience, Mehak Khanna, a regular shopper at Pacific Mall, Tagore Garden, said, “I came in for routine shopping and suddenly found myself watching a live fashion show right in front of me. The energy, the music and the styling made it feel like a professional fashion event. It was unexpected and truly memorable.”

Known for its diverse brand mix and regular experiential activations, Pacific Mall, Tagore Garden continues to attract shoppers from across West Delhi and beyond. The 15th anniversary celebration further strengthened its connect with patrons by delivering an interactive, feel-good moment within a familiar retail environment.

As the mall steps into its next phase, it remains focused on creating engaging lifestyle experiences that resonate with today’s urban consumers.