Neel AcharyNew Delhi, Dec 09: RUSAL, one of the world’s largest aluminium producers, views India as a key emerging market for its low-carbon aluminium products, particularly in the country’s rapidly growing electrical sector.
The Russia-based low-carbon aluminium major sees its role in supporting India’s significant investments in modern energy infrastructure by supplying high-performance, sustainable materials.
To meet the specialized needs of India’s expanding electrical infrastructure, RUSAL has developed innovative, high-performance products. The Company has developed and produced innovative aluminium-scandium wire rod which features superior strength and vibration resistance compared to technically pure aluminium, while maintaining high electrical conductivity. This specialised metal is specifically designed as a lighter alternative to copper solutions commonly used in busbars and electrical wiring. Through these high-specification, low-carbon products, RUSAL is well-positioned to serve the expanding needs of India’s electrical grid modernization and green energy projects.
Roman Borisov, Regional Sales Director at RUSAL, said,
“‘India is fast emerging as a key hub for low‑carbon aluminium, and our role is to back that shift with technology, expertise and long‑term partnerships. By offering a full range of value‑added products produced with over 99 per cent renewable energy, we aim to help our Indian customers strengthen their ESG performance and improve their competitiveness in global value chains. Together with our technical and sustainability support, this creates a strong foundation for a greener aluminium industry in India over the long term.”
Globally, the electrical sector demonstrated strong demand last year, accounting for 16.3% of total aluminium consumption. This trend is driven by large-scale investments in energy infrastructure and clean energy, with global investments exceeding USD 2 trillion in 2024
India remains a strategically important market for RUSAL. The Company’s competitive edge lies in its reliance on renewable energy sources, making it the world’s largest producer of low-carbon aluminium.
Overall, more than 99% of the electricity used in RUSAL’s metal production comes from renewable sources.
RUSAL markets low-carbon aluminium under its ALLOW™ brand, which has a certified carbon footprint of less than 2.2 tonnes of carbon equivalent per tonne of metal—four to five times lower than the industry average.
